Is LinkedIn Premium Price $30/Month? What G2 customers Suppose

I’m on LinkedIn each day. 

As one of many main networking instruments, it’s my go-to platform for connecting with the proper individuals, discovering thrilling new job alternatives, and staying within the loop on the most recent trade developments. It is a useful a part of any critical skilled’s profession toolkit.  The truth is, I landed my present job two years in the past, because of LinkedIn Premium. 

However right here’s the query I hold coming again to: Is LinkedIn Premium actually value it? I first tried it throughout a job hunt with the one-month free trial and lately subscribed once more to construct my private model. 

LinkedIn Premium definitely guarantees loads – an AI assistant, limitless profile views, superior networking instruments, and unique job insights. It appears like a trump card for job seekers and professionals alike.

However does it ship on these guarantees? Beginning at about $30 per thirty days, it’s honest to ask – is LinkedIn Premium value it, or is it simply one other expense that provides up?

On this article, I’ll share my private expertise with LinkedIn Premium, together with insights from over 240 G2 evaluations from professionals who’ve examined each free and premium variations.

Be aware: All evaluations shared beneath are from verified G2 customers. For extra particulars on our course of to confirm reviewers and approve evaluations, please seek advice from G2’s assessment moderation tips.

Over one billion individuals use LinkedIn at the moment. We use it to showcase our expertise, join with friends, and discover job alternatives. Whereas the free model gives the important instruments for these functions, LinkedIn Premium gives superior options tailor-made to particular skilled wants. 

• Premium Profession: Centered on job seekers and professionals aiming to develop their private model.
• Premium Enterprise: Designed for small companies seeking to develop their networks, visitors, and prospects and entry deeper insights for his or her enterprise web page.

Other than these, LinkedIn additionally gives two different subscription plans tailor-made for gross sales professionals and recruiters. 

• Gross sales Navigator: Constructed for salespeople looking for to generate leads and construct consumer relationships.
• Recruiter Lite: Tailor-made for recruiters and hiring managers to optimize candidate searches.

Check out this detailed comparability of the free model versus Premium plans:

*Consists of particulars on the fundamental plan of Gross sales Navigator and Recruiter Lite.

Let’s deal with the LinkedIn Premium Profession plan on this article, as they’re probably the most related for job seekers and professionals. 

 In case you’re seeking to generate leads, construct consumer relationships, or streamline candidate searches, you would possibly discover Gross sales Navigator or Recruiter Lite plans higher suited to your wants.

LinkedIn Premium price

Right here’s a breakdown of LinkedIn Premium prices for various plans:

LinkedIn gives a 30-day free trial for its Premium plans. You’ll want to offer cost particulars to activate the trial. 

One in all LinkedIn Premium’s most respected options is InMail messaging. It permits you to join with anybody, even when they’re exterior your community – a major improve from the free model, the place you may solely message present connections. This makes it simpler to attain out to recruiters, trade leaders, or potential collaborators.

InMail credit on LinkedIn Premium plan 

Throughout my job search, I used InMail strategically to attach with hiring managers and electronic mail recruiters. The outcome? Nearly 3 out of 5 responded to my messages and gave me extra details about position expectations, firm, and development alternatives. This direct line of communication typically gave me an edge over different candidates.

Now, as a advertising skilled, I proceed to make use of InMail to succeed in out to trade consultants, fellow entrepreneurs, and thought leaders in my discipline. These conversations have led to collaborations, skilled insights for my tasks, and even mentorship relationships which were invaluable for my profession development.

In case you’re a job seeker, freelancer, or skilled in networking-heavy fields like gross sales and advertising, InMail is a robust software for networking, lead technology, and profession development.

2. Profile insights for higher visibility

Most LinkedIn Premium customers worth the numerous edge it gives over the free model in boosting visibility and impression on the platform by means of detailed profile insights. 

With Premium, you may view an entire record of who has seen your profile over the previous 90 days, together with insights on how they discovered you. 

LinkedIn Premium profile insights

This characteristic was significantly invaluable throughout my job search part. It allowed me to establish corporations and hiring managers who confirmed curiosity in my profile, a profit most different job boards don’t supply.

Moreover, superior analytics on content material efficiency, engagement, and impressions may also help you refine your LinkedIn content material technique. By understanding viewers engagement, you may tailor your posts to construct a stronger private model and thought management. Personally, I’ve used this characteristic to pinpoint which posts resonate with my viewers and alter my content material for optimum impression.

Content material Analytics on LinkedIn Premium

3. Applicant insights for smarter job purposes

Amongst all of the Premium options, Applicant Insights is a favourite of mine when making use of for positions. With this, for each job posting you take a look at, you get to see: 

• In-demand abilities evaluation: See precisely which abilities recruiters are prioritizing, how your profile stacks up, and what you’re lacking. It performs an enormous position in tailoring your profile and resume accordingly.
• Candidate comparability metrics: Perceive the way you evaluate towards different candidates when it comes to expertise, training, and talent match.
• Actual-time utility knowledge: Monitor your place within the applicant queue and the full variety of purposes.
• Firm perception: Entry detailed details about firm development and hiring developments to make knowledgeable choices.

I used this characteristic extensively whereas making use of for positions because it gave me essential visibility into the place I stood towards different candidates and altered my strategy to job purposes. For instance, once I found I used to be lacking a essential talent that high candidates had for a place, I paused to upskill earlier than making use of.

Applicant insights with LinkedIn premium

In one other case, the place I noticed a whole bunch of candidates had already utilized, I used InMail to contact the hiring supervisor immediately for a quicker response. 

Applicant insights with LinkedIn premium

These insights aid you prioritize which roles to pursue and when to speculate additional effort. 

4. LinkedIn Studying for upskilling

LinkedIn Studying is likely one of the favourite options amongst many Premium customers, together with me. The platform has over 22,000 expert-led programs, with new ones added each week. They cowl a variety of subjects and abilities throughout industries. 

Programs on LinkedIn Studying

The self-paced studying format makes it simple to upskill by yourself schedule. You’ll be able to select particular person programs based mostly in your pursuits or profession targets and even observe a structured studying path tailor-made to a selected position – no matter fits your type.

Finishing LinkedIn Studying programs enhances your resume and offers your profile an expert enhance when shared immediately along with your community. It’s excellent for each job seekers seeking to strengthen their {qualifications} and professionals aiming to remain forward of their fields.

5. AI assistants for productiveness

A serious benefit that comes with the Premium plans is the generative AI-powered instruments. These sensible assistants assist with nearly every little thing – from drafting outreach messages to fine-tuning your LinkedIn profile and your job purposes. You’ll be able to even use the AI software to spruce up the profile introduction part. 

AI assistant on LinkedIn Premium

I commonly use LinkedIn’s AI assistant to draft my posts and personalize InMail messages and connection requests. The little perk? It saves me priceless time and nonetheless maintains an expert contact.

6. Superior seek for focused connections

The ultimate and most sensible characteristic of the Premium plan most customers recognize is the sturdy search filters for locating job alternatives, individuals, and firms. 

Not like the fundamental search obtainable within the free model, Premium’s superior filters allow you to slim down your search with exact standards. Take, for instance, the filters to seek out individuals. You’ll be able to specify connections, places, corporations, key phrases, job titles, previous corporations, faculties, industries, and companies. You’ll be able to even discover individuals based mostly on who they observe and connect with. 

Superior search with LinkedIn Premium

For job seekers, this implies pinpointing roles at particular corporations and even figuring out key decision-makers to succeed in out to. Professionals centered on networking, like gross sales and advertising, discover it significantly helpful for figuring out prospects and warming up chilly outreach.

Different LinkedIn Premium options you shouldn’t overlook:

• Limitless individuals searching: View limitless profiles past your community to develop your connections.
• Open profile: Let anybody message you totally free, even exterior your community, growing your possibilities of significant connections.
• Non-public searching: Not like free accounts, which permit restricted personal searching, Premium permits you to keep utterly discreet whereas permitting you to see who seen your profile.
• Interview preparation software: Observe with generally requested interview questions and pattern solutions offered by trade professionals.
• LinkedIn Premium badge: Show the gold Premium badge in your profile, signaling to others that you just’re critical about networking {and professional} development.

2. Restricted InMail credit

Though InMail messaging is one in all Premium’s signature options, the month-to-month credit score restrict of 5 InMails for the Premium Profession plan is restrictive for customers who continuously depend on it for outreach. This is likely one of the most typical gripes amongst customers, be they job seekers or professionals.

3. Spammy messages and commercials

One other recurring grievance from LinkedIn Premium customers is the presence of commercials and spam-like content material of their feeds. Many customers count on a cleaner, extra centered expertise as Premium members, however the presence of irrelevant updates and promotional materials typically detracts from LinkedIn’s skilled enchantment.

4. No assured outcomes 

Whereas LinkedIn Premium gives instruments to reinforce visibility and networking, options like InMail and profile insights don’t all the time assure tangible outcomes, resembling job gives or significant connections. This may be irritating for customers who count on the next return on their funding. 

It’s vital to acknowledge that these instruments are facilitators, however success in the end depends upon elements like how you utilize them and exterior situations, resembling market competitors or recipient engagement.

Setting life like expectations is essential to profiting from LinkedIn Premium. It’s a platform that opens doorways however doesn’t stroll you thru them.

Trying to make use of LinkedIn for your online business? Be taught the right way to create your LinkedIn Enterprise Web page in 4 simple steps.